Jakarta, 21 October, 2014 – The Time Place Magazine, Time International’s consumer media brand that reports on exceptional timepieces, lifestyle products and services, has become the first Indonesian based media to apply for BPA Worldwide membership. The magazine will be audited to ensure the credibility of the magazine to the industry and subscribers as a prominent Indonesia watch and lifestyle magazine.
The Time Place’s print circulation size, source make-up, pricing and geographic coverage will be tracked. There will be 12 months for The Time Place to complete its initial circulation audit.
“The strong growth of The Time Place in the marketplace has made it a perfect time to apply for membership with BPA Worldwide,” said Shannon Hartono, Chief Editorial Advisor, TIME International. “Our firm commitment to our avid subscribers and advertisers will be enhanced by our future membership in BPA.”
“We are thrilled that The Time Place has applied for consumer membership in BPA Worldwide,” said BPA president and CEO Glenn Hansen. “We applaud TIME International for providing advertisers and prospects with the solid assurance of an independent circulation audit conducted according to our world-respected, uncompromising standards. With a BPA audit, media buyers can be confident that circulation claims are accurate, and that they have the verified data that they need to assess a publication’s effectiveness in serving its market.”
The Time Place magazine is Indonesia’s leading magazine catering to the interest of timepiece and fashion connoisseurs and enthusiast. The Time Place magazine has widespread distribution to on-target readers. Strong subscription-based readership ensures a pool of an A+ audience who are keen, focused and of supreme quality. Issues of genuine interest to readers attracted in lifestyle and fashion related issues. The magazine contains news, photos and feature of the current trends, new arrivals and latest news of the upscale timepieces industry.
About Time International
A leading brand builder and retail organisation, Time International prides itself on its commitment to the promotion and appreciation of horological culture, luxury fashion, and lifestyle. Introduced in the 60’s and currently managed by its second generation, Time International manages and operates both multi-brand retail stores such as leading watch retailer The Time Place, INTime, and Urban Icon, as well as mono-brand boutiques for some of the worlds’ most renowned brands such as Rolex, Chanel, Cartier, TAG Heuer, Fendi, Fossil, and most recently, Tory Burch.
As an inspiring place to work in, the company enhances the wellbeing of its employees and nurtures the talents behind the business while also upholding its excellent service. With its unparalleled position in the market, Time International is also committed to giving back to society. The company is dedicated to keeping the high standards of quality Marketing Expertise and Customer Relations today as it has for years. Time International has the largest service centre in Jakarta, Time Care and Watch Care, completed with state-of-the-art technology providing professional after-sales care for all brands sold from the retail outlets. For more information, visit www.timeinternational.co.id.
About BPA Worldwide
BPA Worldwide is in the business of providing assurance. For 80+ years as a not-for-profit assurance service provider, BPA was originally created by advertisers, advertising agencies and the media industry to audit audience claims used in the buying and selling of advertising. Today, in addition to auditing audience claims, through its iCompli service, BPA verifies compliance to defined government, industry, and organisational standards as well as adherence to privacy, data protection and sustainability guidelines and best practices. Performing nearly 3,800 audits in over 20 countries, BPA is a trusted resource for compliance and assurance services. Its latest offering, Ad iCompli, measures and scores online ad campaign performance for business and consumer marketers.
For more information on BPA and its services, please visit the website.