Singer Rossa marks her 25th anniversary with a documentary produced by Time International Films
By The Time Place Magazine
The official film poster of “All Access to Rossa 25 Shining Years”
The Indonesian entertainment industry certainly has fostered a number of enduring artists, including Rossa, one of its most beloved divas. Renowned throughout the archipelago, and even all over the region, the singer, who is also called Dato’ Sri Rossa in Malaysia, celebrates her silver anniversary this year. This is a momentous occasion, what with so many trying and not succeeding, but Rossa has definitely made her mark, using her voice as an instrument to incite emotions and provide inspiration to those who have loved and lost.
To celebrate her quarter of a century career as a singer, Rossa aims to share more of herself with her Indonesian fans, as well as the rest of the world, through a documentary film entitled “All Access to Rossa 25 Shining Years.” Directed by Ani Ema Susanti, it is produced by Time International Films, together with Inspire Pictures and Sinemaku Pictures.
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Known for producing quality pictures, Time International Films has a growing catalogue of successful projects, including action-packed international films such as “The Raid” (2011), “The Raid 2” (2014), and “Foxtrot Six” (2019), as well as the critically acclaimed inspirational movie, “Susi Susanti: Love All” (2019), which garnered 13 nominations at the Indonesia Film Festival (FFI), and the dramatic movie biography of Glenn Fredly that recently premiered in April 2024.
Time International Films President and Executive Director Irwan Danny Mussry serves as Executive Producer of the film. A music and film enthusiast, Irwan is committed to uplifting the Indonesian movie industry and supporting films that can inspire and motivate the next generation, “We will also provide assistance in promoting the film through the Time International boutique network and media, to ensure that this documentary will be watched by a broad audience. Our hope is that as more people watch the movie, more will be moved and motivated to continue working hard in achieving their goals,” said the affable executive.
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Bringing Rossa to the World
Someone who is professional, committed, and full of inspiration, Rossa began her singing career at just 10-years-old. Through the years, she has garnered recognition not only for her talent but her impeccable work ethic. An example of an industrious and dedicated professional with significant influence in Indonesia, she has released 15 studio albums, some of which has been made available to the rest of Southeast Asia and Japan since 1999.
Considered the best-selling Indonesian artist of all time based on album sales, with more than 11 million copies sold in the region until 2021, Rossa is certainly one of the most awarded Indonesian artists in modern history. It is thanks to these achievements that a documentary on the beloved diva can have a wonderful impact on the public, “Time International Films acknowledges the great potential for documentary films in Indonesia. Documentaries can be a powerful medium to educate, inspire, and entertain the audience. Especially in this case, with Rossa being very widely known in the country, who has loyal fans that will certainly appreciate getting to know her a bit more after watching the film,” added Irwan.
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Future plans include bringing the documentary “All Access to Rossa 25 Shining Years” to the international stage so the film can be accessed by a global audience and more people can be exposed to the Indonesian music scene and become more familiar with Rossa. “The hope is that this film can inspire audiences, express appreciation for Rossa’s exceptional achievements, and pave the way for Indonesian documentaries to be well-received in the country, as well as the rest of the world.”
A jubilant celebration and moving tribute to a phenomenal artist beyond compare, the “All Access to Rossa 25 Shining Years” documentary will be shown in local theatres on August 1, 2024.
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Creative Direction: Erika Tania
Photography: Reynaldo Tjandra from DERAI Studio
Fashion Styling: Charlene Atalie
Make-Up: Claudya Christiani Purba
Hair Styling: Elita Niken Khomairoh
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