Project X Jakarta and Sweet Monster located at Plaza Indonesia and Pondok Indah Mall 2 operated by Time International. Project X Jakarta delivers selected innovative products from 22 brands namely United By Blue and Thread Etiquette from the USA; PKG from Canada; Buddy Happy and Kiruna from Japan; Kapten & Son from Germany; Andersson Bell, Beyond Closet, Blankof, BLC & BLC Gray, Lapiz, Luccica, Miel Homme, Mascolanza, Monofold, National Publicity, Salad Bowls, Supercomma B, Riokairyu, Ul:Kin, RawRow and ThankYou Studios from South Korea. Shop now on the official E-Store discover what’s new in the collection here.
Project X Jakarta
Jakarta, 11 November 2016 – Following its debut at Plaza Indonesia, curated retail concept boutique, Project X, has opened its doors to lifestyle enthusiasts at the upscale Pondok Indah Mall 2. The 99 m2 hip boutique embodies the style of urban culture, complemented by the inviting curated displays of men’s and unisex fashion items.
“Everything about Pondok Indah Mall screams lifestyle. People shop and hang out, whether it is with family or friends. We wanted to bring Project X closer to South Jakarta, so we decided to choose this upmarket mall in the middle of the residential area, which is still just a short distance away from the new CBD,” says Shannon Hartono, Vice President of Time International.
Providing a complete sensory experience, this season, Project X offers ready-to-wear, shoes and accessories that pay tribute to music. The fashion items have travelled from around the world: from South Korea, Japan, Canada, Germany and the USA. The edgy store delivers selected innovative products from 22 brands namely United By Blue and Thread Etiquette from the USA; PKG from Canada; Buddy Happy and Kiruna from Japan; Kapten & Son from Germany; Andersson Bell, Beyond Closet, Blankof, BLC & BLC Gray, Lapiz, Luccica, Miel Homme, Mascolanza, Monofold, National Publicity, Salad Bowls, Supercomma B, Riokairyu, Ul:Kin, RawRow and ThankYou Studios from South Korea. Project X exclusively distributes the brands in Indonesia for mavericks, trendsetters and fashionable individuals.
The industrial interior design of the boutique exposes all that lies beneath and denotes a raw, edgy style. Chic displays of men’s and unisex fashion take customers on a journey of style, inspired by the melody of every genre. The endless fun experience continues with Project X’s signature football table as a centrepiece. Mere steps away from the product displays lies Sweet Monster; the best popcorn soft serve ice cream from Korea. Set to open soon at the space, the sweet treats feed the lively imagination with funny characters for your ultimate pleasure. Shop, hang out, satisfy your appetite and enjoy life at Project X: the lifestyle destination of today.
Project X & Sweet Monster Pondok Indah Mall
Pondok Indah Mall 2
Unit: Lantai 1 No. 115 Jl. Metro Pondok Indah Jakarta 12310
Tel: (021) 75920983
ABOUT PROJECT X
Launched in 2016, multi-brand boutique Project X delivers a new take on men’s and unisex casual fashion, lifestyle and beyond, for the young creative minds. As a lifestyle destination for urban and digital savvy individuals, Project X provides a unique experience with unusual finds – bags, apparel, shoes, and accessories including sunglasses, watches, and various urban products. The edgy store delivers selected innovative products from South Korea, USA, Australia, and Japan showcased in fun and creative surroundings. Each brand has its own story and unique inspiration, reflected in their designs and original focus, whether it is travel, technology, music, photography, or fashion. Project X is now open at Plaza Indonesia and Pondok Indah Mall 2.
ABOUT TIME INTERNATIONAL
A leading brand builder and retail organisation, Time International prides itself on its commitment to the promotion and appreciation of horological culture, luxury fashion, and lifestyle. Founded in the 1960s and currently managed by its second generation, Time International manages and operates both multi-brand retail stores – including leading watch retailer The Time Place, INTime, Urban Icon, and @Time – as well as mono-brand boutiques for several of the world’s most renowned brands, among them Rolex, Chanel, Cartier, TAG Heuer, Fendi, Fossil, Tory Burch, Liebeskind, Chopard, DIESEL, PONEY, and most recently, Project X.
Renowned as an inspiring place to work in, the company enhances the wellbeing of its employees and nurtures the talents behind the business while also upholding its history of excellent service. With its unparalleled position in the market, Time International is also committed to giving back to society. The company is dedicated to keeping its long-held high standards of quality Marketing Expertise and Customer Relations.
Time International has the largest service centre in Jakarta, Time Care and Watch Care, complete with state-of-the-art technology providing professional after-sales care for all brands sold from the retail outlets. For more information, visit www.timeinternational.co.id.
